The Pie Factory is a family-run food manufacturer that has been supplying the food service industry for the last 30 years. Together, mother and son have formed a fourth-generation team of bakers and pastry cooks. Their unique ideas have been specially formulated using fresh herbs, specific stocks and glazes paired with their signature wine reduction—the unique flavors of genuine ingredients.

 

The Pie Factory's aim is to be a home-grown brand with a reputation of trust and consistency in their product. All products produced by The Pie Factory are GMO free. They pride themselves on a range of products to cater for all the family needs.

 

Seed Creative was able to nail the brief on the head first go and this is achievable if you really listen to the client. The brand had to capture history but be timeless; using an illustrated logo with rich royal colours Seed Creative were able to capture that. The old factory building with the store at the bottom was all hand illustrated so it is unique to the pie factory. This lead into the food packaging design which showcases the products and oozes rich colours to stand out from other competitors.